8 SUCCESS MANTRAS THAT TOP PHARMA COMPANIES FOLLOW IN THEIR DIGITAL MARKETING CAMPAIGNS 1. They all have a comprehensive company website Having your own website is the best way to deliver unadulterated content and facts to both the consumer or patient and the medical doctors. Clinical trial outcomes and drug related information should be easily…
How to give, and get the most from the readership of your content Readers reading your content expect to get to exactly what they are looking for, in as short as possible time necessary. Readers are more likely to skip to content relevant to them, and studies show that the chances of every word…
Your presence on social media defines your reach. The more you promote your brand on social media sites, the stronger is your customer-connect. More than 2.95 billion people are using social media worldwide. If you’re not taking your brand to social media, you’re missing those millions of consumers. Successful pharma marketers cannot afford to not…